The Pasadena Tournament of Roses will again partner with the Veteran Tickets Foundation (Vet Tix) to provide tickets to veterans of all eras and first responders for the 2024 CFP Semifinal at the Rose Bowl Game presented by Prudential. Vet Tix, the Tempe, Arizona-based national non-profit, has worked with the Rose Bowl Game since 2015 and partners with thousands of venues around the country. Every ticket purchased or donated by Vet Tix goes to verified members of the military community or first responders.
 
Thanking the current men and women serving in the military or Veteran community has been a hallmark of the Tournament of Roses' community outreach. Vet Tix has been a key part of ensuring that tickets are distributed into the right hands.
 
In the coming months, Vet Tix will hit a staggering milestone of distributing over 20 million free event tickets to their 1.8 million members. The organization has grown from a garage startup in 2008 to the second largest Veteran Service Organization (VSO) in the United States.
 
"When we achieve this extraordinary milestone of distributing over 20 million tickets in early January, we will have been able to give back by creating memories that will last a lifetime like the Rose Bowl Game to our VetTixers and 1stTixers who've made the sacrifices of service to our nation and local communities," stated Michael Focareto III, Navy veteran, Founder, CEO of Vet Tix. "We can continue to achieve our mission of 'giving something to those who gave,' due to the generosity of amazing donors like the Rose Bowl Game. We are grateful for their continued support and our staff for their daily efforts to make us a 99% charity. Every dollar donated goes to purchase more tickets in underserved areas and big events."
 
Vet Tix has more than 20,000 donors who believe in their mission. Donors include the live music industry, sports leagues and teams, motorsports organizations, college athletics programs, performing arts and family-oriented entertainment organizations, individual entertainers, and private donors.  
 
Vet Tix has over one million testimonials from its community that show how impactful these donation
 
s can be to the military community. Rose Bowl Game testimonials can be found online here https://www.vettix.org/myfeedback/228194